Tag archive: CRM

Engagements, Strategy

Analysis of Omnichannel and Single Customer View for telecom operators

Northstream performed an independent study, commissioned by a CRM platform vendor to evaluate the potential business benefits of Omnichannel and Single Customer View (SCV). The study included a cross-industry perspective, where Northstream conducted extensive interviews and complimentary research in the retail and finance industry. The research and lessons learned from the vertical industries served as […]
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