Mobile Europe – I can do that Dave – telcos launch new generation of digital assistans
However, outside of Europe, Korean firm SK Telecom’s smart speaker Nugu has a similar aim to Apple’s Siri. Nugu, which launched in 2017, has so far sold more than 150,000 units in the country. “Nugu is Korean language-based and uses a deep learning and natural language processing engine developed by the operator in-house,” says Bengt Nordström, CEO at Northstream. “It’s also available as a maps and navigation smartphone app.”
