Light Reading – Growing Pains Will Force Telcos to Shape Up
Although the difficulty of growing sales is widely recognized in the industry, few would acknowledge that stagnation is an incurable malady. Most telcos still seem determined to unearth the next big growth opportunity, despite the probability it will never be found. “We are really in a business that needs to review the way it operates,” says Bengt Nordström, the CEO of consulting company Northstream and a former C-level telco executive. “We’ve been dreaming of and hyping growth for many years but it has never come.”