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Network sharing – From paper product to bottom line impact
On the outset, the benefit seems obvious; Network sharing saves cost = increased profitability
But is it always straightforward or are there pitfalls to consider? The most talked about potential downside is of course how to ensure a collaborative spirit between competitors. Another obvious one is the technical integration with the respective non-shared portions of the networks. And then there are many more, not all being visible in the early stages of Network Sharing agreements. Typical prerequisites for success are clear and thorough planning in the setup phase, agreements on how to handle CAPEX and OPEX investments, a clear decision process and steering procedure between the collaborators and the jointly owned control entity. Agreements to facilitate this setup can preferably be set up and mediated by a standalone neutral party. This white paper outlines some of the common and well known facts about Network Sharing, but – more importantly - it also addresses some of the intricacies and their maybe less obvious resolutions. But is it always straightforward or are there pitfalls to consider? The most talked about potential downside is of course how to ensure a collaborative spirit between competitors. Another obvious one is the technical integration with the respective non-shared portions of the networks. And then there are many more, not all being visible in the early stages of Network Sharing agreements. Typical prerequisites for success are clear and thorough planning in the setup phase, agreements on how to handle CAPEX and OPEX investments, a clear decision process and steering procedure between the collaborators and the jointly owned control entity. Agreements to facilitate this setup can preferably be set up and mediated by a standalone neutral party. This white paper outlines some of the common and well known facts about Network Sharing, but – more importantly - it also addresses some of the intricacies and their maybe less obvious resolutions.
11 Feb 2009 | Admin
Software platforms for mobile devices
The market for mobile software platforms experienced major changes in 2008, driven by the iPhone 3G launch, Symbian’s transformation and the market entry of Android. A growing number of operating systems are battling for market share and attention from the endorsement ecosystem and end users. This happens in a growing market – but industry players too easily defocus their attention from the business opportunities brought in emerging markets, where entry-level and low-end phones dominate, and growth rates of mobile internet usage are highest. Device vendors, software providers and network operators can exploit this potential through market-specific partnerships, creating profitable services even on less sophisticated devices. Strategies differ, and question is whether there can be a single winning formula?
11 Feb 2009 | Admin
Delivering profitable mobile broadband
In many developed markets, mobile broadband experienced continued strong growth in 2008 and competes with SMS for the best selling service after voice. However, traffic and resulting costs are becoming so high that operators need to take action in order to manage profitability. The rules known from the mobile voice business no longer work: Broadband ARPU does not scale with traffic, competition comes from multiple sides, and new types of devices are needed in order to satisfy user needs. Operators are facing usage patterns where a small share of subscribers creates a large share of traffic, leading to revenue shortfalls and network quality issues. Action is needed in various areas such as network efficiency, staff, business processes and support systems.
11 Feb 2009 | Admin
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